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Think Broadly about Issues and
Impacts
As we develop our sustainability
approach we are examining issues that affect us directly
(such as environmental emissions from our facilities)
and those that shape the world in which we operate (such
as the benefits and impacts of our products).
The process flow diagrams shown in Figures 1 and 2
identify major environmental, health, safety and community
issues associated with our operations.
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Figure 1: Environmental Releases
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Figure 2: Health, Safety and Community Issues
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Aside from the issues identified in the process flow
diagram, there are also important issues with
positive and negative impacts associated with
our products. Aluminum's properties of strength, light
weight and recyclability have proved valuable in aerospace,
packaging, construction and other industries. Automobile
manufacturers increasingly are turning to aluminum to
improve both the safety and fuel economy of their vehicles.
For example, for every kilogram of aluminum substituted
for steel in a typical automobile,
some 14-20 kilograms of greenhouse gas emissions are
avoided during its use. A challenge to our industry,
however, is that aluminum used in some other applications
can be difficult to recover, resulting in a loss of
the material and its embodied energy.
Beyond the issues directly related to our processes
and products, we face a range of social responsibility
issues associated with our operations. For example,
as we expand our presence in China, we must address
issues concerning human rights, labour standards, intellectual
property and access to energy and natural resources.
We also need to examine broader social issues, such
as income growth and distribution, HIV/AIDS and community
evolution to understand how they affect our operations
and how they present opportunities to create social
and shareholder value.
Because our business groups are quite diverse, their
most important issues and impacts vary. For example,
in our Bauxite and Alumina group, among the significant
issues are relationships with local communities, including
indigenous peoples, the impacts of mining activities
on land and biodiversity, and post-mining rehabilitation.
In contrast, significant issues in our Packaging group
are the life cycle impacts of multiple materials, product
protection and developing means to combat package counterfeiting.
In two sessions in 2004, with diverse groups of internal
Alcan personnel and external stakeholders, we explored
and identified what the most important issues were,
how the 'value proposition' that came with addressing
'sustainability' should be expressed (the oft-stated
question "what's in it for me?"), and
what objectives were needed to ensure effective progress
in the direction we wanted to go (see the "Managing
for Sustainability" section for further information).
The key issues are identified here.
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